Niji as a whole don't really give a fuck about EN side (or at least they didn't until the whole situation happen) since their revenue model is greatly based on merch not Ads/Superchats/Subs/Donations and they got vast majority of their revenue from JP side where merch sells much better than in EN spheres.
This isn't really true. At the height of NijiEN's popularity, they were responsible for like a third of the company's revenue. EN does tend to get shat on by the greater company, but I think that's just down to xenophobia and corporate politics