It was just recently that shoujo decided to take a more wholesome approach to romance ie sonó bisque doll, shikimori is not just cute, tonikaku kawaii, the dangers in my heart etc
I know that the above quote was posted literally a year ago, but I just saw it, and it cracked me up that every example listed here of a "more wholesome" shoujo romance is in fact a shounen romcom / romance.
A big part of the split I see in responses to this story come down to how tolerant people are of melodrama and shoujo tropes. Messy feelings, acting out, wanting things that are bad for us, refusing to let go of doomed feelings – these are all shoujo tendencies, especially when deployed in a melodrama. I'm not going to say that shoujo is all vibes and feeling and shounen is about realism, because it's not true and leads to fruitless argument. One thing I do think is true is that shoujo fans enjoy mess / interpersonal melodrama / toxicity more than shounen fans, and it's interesting to see that play out in this comment section.
I'll lay down my marker here and say that while I think that Takeshima Eku is a ferociously talented artist, I have yet to see a story or character drama from her that I find compelling. That said, when I look at her paneling, her character designs, the flow of interactions between characters, and the tropes she deploys in the interest of writing drama, she neatly splits the difference between shounen and shoujo. It's pretty striking, and the only other mangakas I can think of that follow that pattern even a little are other women primarily publishing in shounen manga, like Shinichi Fukuda with My Dress-Up Darling. It's interesting to see the ways in which putting your story in a yuri magazine frees you up to tell it in an unconventional way (even when the story itself is deeply, deeply conventional).
Also, whether she planned to or not, she did manage to innovate a bit by stealthing some toxic yuri into what started as a super fluffy coming of age story / yuri romance. At the very least, it was good at starting fights!
(I'm not gonna comment on the recent developments with the anime because I predicted it was gonna be a trainwreck and I take no pleasure from being right.)